Posts with Tag: business promotion

Reviewing the reviewers – ignore them at your peril!

Your customers play a huge part in shaping your brand’s reputation and online presence. So much so, that one negative review online can result in an untold amount of lost business. However, an engaging and effective response can turn even the worst reviews on their head....read more

Social Media Spotlight: How Conor McCabe Photography impresses clients in real time

In this second blog of our series “All Businesses are Media Businesses”, we talk to Conor McCabe – an entrepreneurial photographer who finds social media is the perfect place not only to showcase his work, but also to make a World Record attempt....read more

Social Media Spotlight: How Las Tapas de Lola Built an Audience One Post at a Time

As a small business (no matter what the field), you are going to be part of the social media conversation, like it or not. Your customers will review you on countless sites. Your employees will share stories online. The conversation is going on one way or another—so why not take part in shaping your story?...read more